Engaging the education community

I had the opportunity to speak to Imagine K12‘s 2nd cohort today on how to approach marketing/distribution in edtech, which for me centers around building community, empowering product evangelists and engaging teachers/parents to help share your story. I’m happy to share my slides and would love to hear from anyone who has had particular success engaging with their user community to grow their brand and user base. What have you found are the best strategies for reaching educators and parents in this highly fragmented environment?

Advertisements
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: