Storytelling is the oldest form of communication and such an essential aspect of our communities. While anyone can tell a story, as an art form, it significantly improves as the storyteller is coached and inspired. Meograph
seeks to empower each of us to tell our stories in a digitally rich way without requiring deep knowledge of complex and expensive creative products. Current SF resident and founder Misha Leybovich has always been a natural storyteller (at one point in his career he was a clown at kids’ parties), but struggled using the existing creative tools. So he founded Meograph, which he refers to as ‘Adobe for anybody,’ to help tell his own stories and make this rich digital storytelling process accessible to everyone. (You may recognize him from his pitch at the January SF Edtech Meetup- Teacher Tank
With the surge of interest in the ‘flipped classroom,’ Meograph saw many teachers bringing this tool to their classrooms, creating content themselves as well as assigning projects for students to craft their own stories. This student created story on the ‘Causes of the Civil War‘ is a cool example of some of the projects created using Meograph.
This step of simplifying the creation process is critical to ensuring widespread adoption of project-based learning strategies, where studente take control of their own learning, document their progress and demonstrate understanding. While Meograph didn’t intend to be an ‘edtech’ startup they have responded well to the significant interest and feedback from the educator community on how this can be used as a learning tool.
Beyond bringing life back to current presentation methods, the larger vision is to power some of the Maker Movement rhetoric by simplifying the creation and sharing process. Striving to be the next suite of creative tools, Meograph is working on creating an authoring tool that can be embedded on other websites. Next steps for the team is to figure out deeper classroom support such as connecting these stories/projects to lesson plans and creating a rubric for grading and assigning project. You can learn more and connect with the team on Twitter @Meograph
or email them at firstname.lastname@example.org
(And if you happen to be at SXSW this week check out their pitch during the Startup Accelerator
on Monday March 11th. Good luck!)